BeliefApex Nexus
We believe what matters most in a young player is what the naked eye can’t see.
all season long
Four ways of lookingeveryone
We look where the view from the stands doesn’t reach.
How he’s growing
The smallest on the team.
He’s maturing later than his peers. His coach sees it and compares him with players at a similar stage.
What drives him
Quiet. Never calls for the ball.
He plays to be with his team. His coach and his parents both know it.
How hard he works
Three goals this season.
111 sessions out of 119. Not a single one missed from September to February.
What his coach said
The coach says something on the touchline.
“Taking players on more and more boldly.” That sentence is kept, and it comes back in the report for his parents.
one Monday
A week at the clubfour roles
An ordinary week.
Four roles, one clock.
Apex Nexus is an app for youth football academies. This is what its week looks like: everyone has their moments, and nobody has to chase anyone for them.
half an hour later
Trainingcoach
Say what you saw.
The rest writes itself down.
On the touchline, during a water break, on the way to the car. Say one sentence about one player and the note lands on his profile. When the app isn’t sure who you mean, it asks.
- You record in Telegram. On the pitch you don’t need anything else.
- Those notes later become the draft of a report for the parents.
5 minutes later
Attendancecoach, club
Five minutes after the whistle,
attendance is done.
Parents confirmed with one tap before they left home. You only fix the exceptions, and the club office sees attendance without calling the coach. After training the list closes itself.
- The invitation reaches the parent on Telegram by itself. You set the sending time once.
- You know who’s ill and who simply didn’t reply.
2 hours and 25 minutes later
Evening at homeparent
By evening, you know what to ask.
Kuba was at training and earned his attendance points, there’s another session on Wednesday, and a match on Saturday, meet at 9:15. Everything about your child, in one place.
- You confirm attendance straight from the message or in the app.
- The coach’s report is written about your child, not the whole group.
10 minutes later
The next roomplayer
And in the next room, someone checks his card.
It shows his skills, but also what the stands can’t see: every training session leaves a tick on its rim.
Tap the card to see the back.
- 32 in a row
- training streak
- 306 min
- on the pitch in matches
- 3,900
- XP points
- DDebut
- 10×10 sessions
- FPFair play
- 1.First goal, still to come
- RRecord, still to come
5 days later
Matchcoach, family
Saturday, 10:00.
Squad ready, minutes counted.
You know who’s coming before you set up the goals. The app counts every child’s minutes from the substitutions you log and shows who hasn’t played yet, and you call the goals out by voice. After the match, each family gets the score and a link to their child’s match.
9 days later
Reportcoach, parent
Thirty days of notes
come together in one report.
Roughly every 30 days, once there are enough sessions and notes, you get a draft report for each player. You read it, change what needs changing, and approve it. Parents find the report in the app, and on Telegram if they’ve connected it.
- Nothing reaches a parent without your approval.
7 months later
End of seasonclub
In June the season ends.
The academy’s memory stays.
A child’s story stays with the club, even when the coach changes. The office sees attendance and reports for every team in one place, and parents get them regularly.
after the final whistle
Summer breakfor the curious
How we know.
Three ideas behind the way we look.
Fair comparisons
Two children born in the same year can be years apart in development. The coach sees who is maturing early and who late, and can compare players at a similar stage. Taller today doesn’t mean better tomorrow.
Games, not queues at the cone
You can’t learn decision-making standing in a queue. Children learn in small-sided games, and that’s where the coach assesses them.
Everyone is driven by something different
Some want to win, some to explore, others simply to be with their team. Sixteen short questions, about three minutes: the player or the coach answers, and the coach and parents see the result. Encouragement then reaches the child, not a spreadsheet.
For coaches: what’s under the hood
We estimate maturation with the Khamis-Roche method, as a percentage of predicted adult height (PAH). On that basis the coach can group comparisons, in other words use bio-banding. The motivation profile is based on Bartle’s taxonomy. In-game assessment, the constraints-led approach (CLA) and small-sided games (SSG), lives in the Nexus Lab module, which we switch on for clubs separately. These are tools for your decisions.
We’re also working on movement analysis from a phone recording. We’ll let you know when it’s ready.
all this time
Children’s privacyeveryone
Who sees what. No small print.
This is how permissions work today. Each role sees what it needs for its job, and the parent decides what the child sees.
| The child’s parent | Player | Team coach | Club office | Other families | |
|---|---|---|---|---|---|
| Attendance and calendar | sees | sees | sees | sees | don’t see |
| Coach’s report | seesonce approved | sees, unless the parent turns it off | seesthe draft too | seesthe draft too | don’t see |
| Card, badges, streak | sees | sees | sees | partly: head coach | don’t see |
| Team ranking: name, level, points | sees | sees | sees | sees | partly: families from the same team |
| Coach’s working notes | doesn’t see | doesn’t see | sees | seeshead coach and administrator | don’t see |
| Height and maturation | sees | partly: as much as the parent allows | sees | sees | don’t see |
| Parent contact details | sees | seestheir own guardians | sees | sees | don’t see |
- The parent decides what the child sees. By default a child sees their height and growth stage, and from age 12 their predicted adult height. A parent can hide this, just like the report.
- The club office reads coaches’ notes too. The head coach and the administrator see coaches’ working notes. Parents and players don’t.
- There are no public player profiles. Data leaves the account only when a family shares something itself, and through a match or tournament link.
- The club creates the child’s account. The parent takes it over and gives the child a login. We record the guardian’s consent.
- Outside the club, the platform operator has access. It uses that access for technical support.
- There are no ads in the app.
before you start
Questionseveryone
Questions worth asking before you start.
How much of a coach’s time does it take?
A few dozen seconds after training for a voice note. Parents confirm attendance, and the report arrives as a draft that you read and approve. You never retype anything.
What about children’s data and GDPR?
A child’s data is seen by their parents, their team’s coaches and the club office. There are no public player profiles. The club creates the child’s account and the parent gives the child a login. You can withdraw your consent to the beta at any time: just write to contact@apexnexus.app.
Is this another app I’ll have to keep an eye on?
Invitations and attendance confirmations arrive on Telegram, if the parent has connected it. You reply straight from the message, no login needed. You open the app when you want to see more.
Won’t it glue my child to a screen?
Points are earned on the pitch: for turning up, effort and progress. The card rating is recalculated once a day, overnight, so there’s nothing to refresh during the day. Every so often parents get a points summary on Telegram.
Does the club have to change everything?
We start with one or two teams and with whatever takes the most time, usually attendance and keeping parents in the loop. More features are switched on at the club step by step. Your coaching methods and training plan stay exactly as they are.
What exactly are we testing?
Coach voice notes and periodic reports, attendance with Telegram confirmations, match day, the parent screen, the player card and the club office. We switch features on at clubs in stages, so at first you’ll see some of them. We ask for honest feedback: it decides what we improve first.
Who can sign up?
Coaches, parents, clubs and players. For players we ask for a parent’s e-mail, and that’s who we write to. If your club isn’t with us yet, we’ll get in touch and help you get started.
and now
New seasonYou
Your season
starts here.
The Apex Nexus beta starts soon. Sign-ups will open right here.
Sign-ups open soon.
We’re putting the finishing touches to the beta. When sign-ups open, this is where you’ll pick your role, and we’ll only ask for what that role needs.
- sign-ups
- opening soon
- who for
- coaches, parents, clubs, players
questions? write tocontact@apexnexus.app